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Argus AdBlue® Conference Day

Prague, Czech Republic
21 October 2026
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Connecting Europe’s AdBlue value chain for a day of insight, strategy and dealmaking

The Argus AdBlue Conference Day is Europe’s dedicated forum for the AdBlue and diesel exhaust fluid (DEF) market - bringing together producers, distributors, urea suppliers, OEMs, logistics providers and end users for one focused day of insight, networking and dealmaking.

Taking place on 21 October in Prague, this conference is designed specifically for the AdBlue value chain, addressing the commercial, regulatory and operational challenges shaping supply, pricing and demand across Europe.

Why Prague?

  • Prague offers a central European location with strong connectivity, making it easily accessible for participants across key AdBlue markets, including Germany and Central Europe.
  • The location supports efficient travel, strong regional participation and high quality networking in a focused conference environment.
     

Why attend?

  • The AdBlue market is facing rapid change — from emissions regulation and trade policy to supply security, quality control and evolving demand patterns.
  • This event gives you clear, actionable insight into how these forces are impacting the market today — and what they mean for your business in the year ahead.

 
AdBlue® is a registered trademark of the VDA (Verband der Automobilindustrie). VDA offers further information on its website www.vda.de.

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What you will gain:


A clear view of European AdBlue supply and demand fundamentals

Insights into urea sourcing, trade flows and pricing dynamics

Practical understanding of regulatory developments, including emissions policy and border measures

Perspectives on distribution, logistics, storage and quality compliance

Opportunities to connect directly with buyers, suppliers and partners across the AdBlue ecosystem

Who should attend?

The Argus AdBlue Conference Day is designed for professionals working across the European AdBlue and DEF market - from production and distribution through to retail, technology and vehicle applications.

If AdBlue is part of your business, this event is built for you.

  • For companies producing automotive‑grade urea and AdBlue — whether integrated producers or specialist blenders — this event offers market insight, regulatory clarity and direct access to customers and partners.
  • You’ll benefit if you work in: AdBlue / DEF production, sales, supply planning, pricing, product management or business development.
  • From national distributors to cross‑border traders, this event aims to bring together the people moving AdBlue through the market every day.
  • Meet producers, logistics providers and end users, and stay informed on pricing trends, regulation and supply risk.
  • You’ll benefit if you work in: Distribution, trading, commercial management, procurement or supply.
  • Fuel retailers and service station operators attend to understand how AdBlue demand, regulation and infrastructure requirements are evolving.
  • The conference addresses practical questions around retail supply, storage, dispensing and quality, alongside broader market trends.
  • You’ll benefit if you work in: Retail fuel supply, operations, logistics, additives or forecourt development.
  • This event connects companies supporting the physical movement and handling of AdBlue — from tanks and dispensers to terminals and on‑site production solutions.
  • It’s a valuable forum to understand customer needs and upcoming regulatory or operational changes.
  • You’ll benefit if you work in: Logistics, storage, equipment manufacturing, operations or technical services.
  • Companies supplying dispensing systems, metering technology, additives and quality solutions will find a highly relevant audience of producers, distributors and retailers.
  • You’ll benefit if you work in: Product management, sales, engineering or business development.
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