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WEF, GenZero launch Asia-Pacific SAF initiative

  • Market: Biofuels
  • 05/05/25

The World Economic Forum (WEF) and Singaporean investment platform GenZero have jointly launched the Green Fuel Forward initiative to encourage demand for sustainable aviation fuel (SAF) in the Asia-Pacific region.

WEF and GenZero — a subsidiary of state-owned investment firm Temasek — announced the launch during the GenZero Climate Summit 2025 in Singapore on 5 May.

The initiative aims to scale the region's aviation decarbonisation infrastructure and demand for SAF. It plans to do this through initiatives such as workshops and practical guidance tools to help organisations navigate key topics like environmental integrity, book-and-claim systems, and reporting practices for SAF and SAF certificates.

The initiative is expected to bring together airlines, logistics providers, and corporates operating in the region. Organisations including Air New Zealand, Boeing, DHL, the International Energy Agency (IEA), Neste, Qantas, Roundtable on Sustainable Biomaterials (RSBO) and Singapore Airlines have already agreed to participate. Airlines and organisations based in Asia-Pacific which are interested in procuring SAF and SAF certificates can participate in the initiative, said GenZero.

By "mobilising corporates and airlines, we can create the certainty needed to spur innovation, scale production, and make lower-emission flights a reality", said GenZero's chief executive Frederick Teo.

Finnish SAF producer Neste said it is "committed to contributing our expertise and resources to help scale SAF demand and production," while Singapore Airlines said it is a "useful platform to unite airlines and corporates in building shared demand".


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